ADVANTAGES AND DISADVANTAGES OF ELECTRONIC COMMERCE AND ONLINE SHOPPING IN THE TEXTIL INDUSTRY
Keywords:
Costumer sastisfaction, electronic commerce, textil industry and quality of services.
Abstract
Conducted research to help the founder of Honeywear improve his bussines by improving the services she provides on her Instagram profile. The obtained results indicate the advantages and disadvantages that arise when purchasing textile products online.
References
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[2] Linda Lačić (2019). Diplomski rad. Analiza procesa klasične i Internet prodaje s ciljem izrade funkcionalnih specifikacija IT rješenja za Internet dućan s analizom isplativosti ulaganja i marketing strategijom.
[3] Milan Milosavljević, Vladislav Mišković (2011), Elektronska trgovina, Beograd.
[4] Helena Bistrović (2020), Marketinške izvedbe u prodaji tekstilne industrije, Rijeka.
[5] Grilec Kaurić, Alica (2009), Marketing mode u industriji tekstila i odjeće, Market-Tržište.
[6] D. Ružić, A. Biloš, D. Turkalj, E-marketing, Osijek, Sveučilište J. J. Strossmayera u Osijeku, 2009.
[2] Linda Lačić (2019). Diplomski rad. Analiza procesa klasične i Internet prodaje s ciljem izrade funkcionalnih specifikacija IT rješenja za Internet dućan s analizom isplativosti ulaganja i marketing strategijom.
[3] Milan Milosavljević, Vladislav Mišković (2011), Elektronska trgovina, Beograd.
[4] Helena Bistrović (2020), Marketinške izvedbe u prodaji tekstilne industrije, Rijeka.
[5] Grilec Kaurić, Alica (2009), Marketing mode u industriji tekstila i odjeće, Market-Tržište.
[6] D. Ružić, A. Biloš, D. Turkalj, E-marketing, Osijek, Sveučilište J. J. Strossmayera u Osijeku, 2009.
Published
2024-05-02
Section
Industrial Engineering and Management
